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    Online Marketing Innovation

    Online marketing innovation for your businesses success Drive your business strategy online using the latest inbound marketing techniques. A blueprint to a sustainable methodology for any size business online. What change does this drive? Streamlines your online communications. Enhances your digital awareness and presence. Sustainable marketing and communication methodologies. Converts leads to sales more effectively. What do you get out of it? Complete understanding on how to position and market your business online. What topics will be covered? Online marketing Overview Inbound VS outbound marketing Meeting your business objectives online What is SEO? Google Keywords and Phrases Social Media Platforms, which ones to choose for your business Writing Effective Content Branding Tone of Voice Target Markets Company Culture Competitors How to set up a website Driving traffic to your website Building effective Landing Pages, converting leads to sales Bulk mailing, user journeys Database Management Business Automation, lead management strategy Bulk Mailing Budgets Content Calendar Tracking & Monitoring Roles & Responsibilities

  • The Future of Management

    The collision of technological disruption, rapid emerging-markets growth, and widespread aging is upending long-held assumptions that underpin strategy setting, decision making, and management.

  • Birke Baehr (11): What’s wrong with our food “system”

    11-year-old Birke Baehr presents his take on a major source of our food — far-away and less-than-picturesque industrial farms. Keeping farms out of sight promotes a rosy, unreal picture of big-box agriculture he argues, as he outlines the case to green and localize food production. It’s amazing that this 11-year old sees what many adults […]

  • Biomimicry: 12 sustainable design ideas from nature

    Janine Benyus, Founder and President of the The Biomimicry Institute, provides a great look into in the ways in which nature can, and is already, influencing the products and systems we build. Bit of a long intro – the meat starts at about 10:30 – but definitely worth the time. Self-assembly. Take a lesson from how life shapes itself: by […]

  • JASA Success Story – Sthembiso Tshabalala

    I took part in the JASA Mini Enterprise Programme in 2004 when I was in grade 10. I was the general manager of our company which was called Teen T’s. Our business sold personalised printed t-shirts. Out of all the MEP teams running at the time, our team had the most innovative product, at least […]

  • A Space to Create

      We’re excited about the progress of our new training and facilitation space. This was once a drab, boring boardroom with padded walls and heavy wood. The transformation will be something to behold.   Suggestions for a name for the room are welcome!

  • Spatial Innovation

    Spatial Innovation

    Company growth. Youth unemployment. Environmental degradation. Terrorism. Labour unrest. Meeting shareholder expectations. Becoming more innovative. These are the types of complex problems we try to solve daily in boardrooms, meeting rooms and parliaments around the world. These spaces are typically are structured (everything in its place and a place for everything), rigid (no or little […]

  • Business Model Canvas

    The Business Model Innovation course includes the use of the Business Model Canvas. This video is a nice 2 minute overview of the Business Model Canvas, a tool for visionaries, game changers, and challengers. This method from the bestselling management book Business Model Generation is applied in leading organizations and start-ups worldwide.